When you think of promoting your company online in Hong Kong, SEM service and Facebook marketing may be come up to your mind. But what’s the difference between them and do we need to make use of both for your digital campaigns? Let’s have a look on below and you may have some ideas. 

Actually, SEM service in Hong Kong is one of the most effective way to increase your website visibility and traffic in a very short time. By placing your ads on different search engines, you could increase your exposure while your target customers are searching for your products or services. It is other ways of digital solutions cannot attain to capture customers in a quick time. On the other side, Facebook is one of the largest social media platform worldwide. With effective Facebook marketing, you can deliver brand messages, share your products and brands and engage with your target customers, which helps brand raise awareness and drive sales. 

To be honest, it is suggested to utilize both SEM service and Facebook marketing in Hong Kong. With your different business goals and target audiences, either one will suit your promotion in different time. For newly established brands, Facebook marketing enables you to attract more potential customers and enhance popularity. For well-known brands, SEM service can bring them to the right audience in Hong Kong. But of course, they can also apply Facebook marketing to maintain long-term relationships with their followers and fans. You will get the synergy effect when applying them in your online promotion campaigns.